12 Marketing Action Steps to Face the Coronavirus Threat

12 Marketing Action Steps to Face the Coronavirus Threat

Restaurants, retail and local gathering places in Washington State, across the U.S. and around the world are starting to feel the symptoms of COVID-19 — fewer customers, decreased revenue and interrupted supply chains. As the number of confirmed coronavirus cases tick...

Fear of Failure or Courage of Success

We talk about fear of failure all the time in startup world. The trauma of failure, the stigma, the set-backs. Sometimes the discussion turns to the power of failure. Fail fast, fail often. You can’t fail if you learn from your mistakes. We celebrate failure at “...

Designing Solutions For The Fourth Industrial Revolution

Pascha will be representing Accelement at a panel discussion around designing solutions for the Fourth Industrial Revolution. She will be describing how Accelement, through its coaches and mentors, helps prepare entrepreneurs involved in the startup ecosystem. She and...
Cloud Computing in Seattle—Numbers that Reach for the Sky

Cloud Computing in Seattle—Numbers that Reach for the Sky

In math class, story problems were my favorite. It was easier to understand the numbers and their relationships in the context of a story. At Vertetude we see infographics as the best kind of story problems. We use our design and communication skills to share data and...
Telling a Story That’s Just Right

Telling a Story That’s Just Right

Congratulations, entrepreneur. You’ve built a new product, engineered great features, and verified product market fit. You’re ready to tell the world about all the hard work you’ve done, and sell what you’ve made. But before you hit the send button, let’s stop for a...
Curious about Seattle’s building boom?

Curious about Seattle’s building boom?

We certainly were, so we created an infographic to tell the story of what’s being built and why. The poster below illustrates 2016–17 growth in the Seattle Downtown Core. As you can tell by Mayor Murray’s forecast at the bottom of the poster, there’s plenty more to...

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